Gary Vaynerchuk Talks Social on This Week in Startups

I came home from work today and fired up my Apple TV to find a special bonus episode of This Week in Startups featuring Gary Vaynerchuk (@GaryVee), author of The Thank You Economy, amongst other titles.  I wouldn't call the program an interview in that Gary is a force of nature and as soon as Jason introduces him he takes off on a tear, prognosticating about the future of social engagement by brands.  There are plenty of "social media expert" talking heads out here that don't rate a mention here.  The difference with Gary is that he has uncommonly deep insights into how customer engagement that strike an emotional chord can drive conversion and loyalty for a brand.  He gives several great examples and anecdotes.  If this is at all your area of interest, I highly suggest giving the program a look.

http://www.youtube.com/watch?v=iSSElYyIN5A